Navid Khorshidi
Let's talk
Case study

Ghorbani Auto Gallery Visualization – Interior ArchViz of Luxury Car Seller

Auto Ghorbani
1 Month, 25 Days
Client
Auto Ghorbani
Date
October 2017
Duration
1 Month, 25 Days
Brand colors
#c4c4c4
#000000
01 · Scope
What we covered
  • Full interior design and visualization of a 1700 m² auto gallery
  • Logo design and visual identity development for Auto Ghorbani
  • Design lead and on-site implementation supervision
  • Lighting design with custom color schemes and industrial fixtures
  • 3D modeling and rendering for presentation and execution
02 · Goals
What it had to achieve
  • Create a modern and premium environment for showcasing luxury vehicles
  • Deliver a unique and memorable logo design to strengthen the gallery’s brand identity
  • Use layered lighting to define space and enhance visual depth
  • Distinguish between showroom and garage areas through style and tone
  • Provide realistic visualization aligned with implementation constraints
03 · Approach
How I solved it
  • Led a design team in planning and visualizing all areas of the project
  • Designed a bold, geometric logo reflecting modernity and strength of Auto Ghorbani brand
  • Applied logo across mockups (signage, stationery, gallery visuals) to ensure consistency
  • Used 3ds Max and V-Ray for modeling, lighting setup, and rendering
  • Designed the showroom with layered halogen and colored hidden lighting
  • Styled the garage using industrial pendant lamps and darker tones
  • Delivered both interior visuals and a cohesive brand identity package
  • Provided on-site art direction during execution phase
04 · Delivery
What the client got
  • Final logo design package (AI, PNG, EPS) for branding use
  • Full 3D model of showroom and garage
  • Lighting plans and 3D lighting simulations
  • Final render images (multiple camera angles)
  • Detailed design packages for implementation team
Tools used
Photoshop, Corel Draw, 3DsMax, Vray, Lumion
Want something like this?
Start a project
Gallery

Selected visuals

“

“Having a designer who could both lead the creative and oversee the implementation was a key factor in the project’s success.”

~ Hafezi, Architect 

~ Auto Ghorbani
Keep exploring

More projects

All projects
TigerHX (Hendrix Bowling)

TigerHX Bowling System – AAA Bowling Animation Production

View project ↗
Bloor Benoosh Iranian

Bloor – Bottled Water Branding, Packaging & Launch Assets

View project ↗
Milever Banner
Milever Iran

Milever Iran – Brand Identity, Website, Social Media, Promotional & Display Design

View project ↗