Case study

“Something to Say” Live Show – Visual Identity & Merch Design

Mantegh Psychology Clinic
2 Months
Date
April 2020
Duration
2 Months
Brand colors
#000000
#f7cb3b
01 · Scope
What we covered
  • Logo and stream identity for a recurring Instagram Live Show
  • Social media graphics (pre-show, story banners, post-show quotes)
  • Merch design
  • Visual overlays
  • Color palette and typography system for the show
02 · Goals
What it had to achieve
  • Create a unique visual identity for the live show to differentiate it on Instagram
  • Design reusable templates for promotional posts
  • Support audience engagement through branded giveaways and merchandise
  • Establish a recognizable and bold aesthetic aligned with Dr. Zandi’s communication style
03 · Approach
How I solved it

The collaboration with Dr. Amin Zandi focused on building a visual system that was bold, clean, and personality-driven. The logo and stream overlays reflected the core identity of the Manteq brand — expressive, curious, and direct.

Merchandise items were designed as conversation starters, using quotes and visual motifs from the show’s most memorable moments. These included t-shirts, and mugs.

To support the weekly broadcast, a full set of social media visuals was created for use in stories, posts, and IGTV banners and graphics.

04 · Delivery
What the client got
  • Live show logo and color system
  • Instagram templates (stories, quotes, covers)
  • Mug and packing designs
  • Branded notification poster
  • Visual guideline for future use
Tools used
Photoshop, Illustrator, Corel Draw
Want something like this?
Gallery

Selected visuals

“

“Navid helped us shape a recognizable look for the show. The consistency across posts, merch, and motion graphics made the whole experience feel polished and alive.”

~Dr. Amin Zandi, Founder & Host

~ Mantegh Psychology Clinic
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