Identity of a Huge Engineering Office

As a skilled graphic designer, I had the privilege of collaborating with Static Saze, a renowned structural design company, to craft a cohesive and impactful visual identity across a range of mediums. From website design to office documents, gifts, brochures, and catalogs, my work aimed to capture the essence of Static Saze’s brand while infusing it with a sense of creativity and professionalism.

Design Concept

Drawing inspiration from Static Saze’s core values of stability and power, I incorporated the company’s signature yellow and blue color palette into the design elements. By utilizing straight lines and hard edges, I sought to mirror the strength and precision that define Static Saze’s architectural prowess. The goal was to create a visual identity that not only resonated with the construction industry but also stood out as a symbol of excellence and innovation.

Visual Elements

The logo design I crafted for Static Saze features a blend of geometric shapes, symbolizing the company’s commitment to cutting-edge design solutions. The use of clean lines and bold typography in the website layout and office documents reinforces the brand’s authority and expertise. Additionally, the color scheme of yellow and blue was strategically applied to ensure consistency and recognition across all touchpoints.

Portfolio Showcase

My collaboration with Static Saze resulted in a range of deliverables that showcased the company’s brand identity in a compelling manner. From eye-catching brochures that highlighted the firm’s projects to meticulously designed catalogs that showcased their services, each piece was crafted with attention to detail and a focus on conveying the essence of Static Saze’s design philosophy. One standout project was the creation of custom gifts that reflected the company’s values of stability and power. These unique items served as a tangible representation of Static Saze’s brand identity, leaving a lasting impression on clients and partners alike.

Conclusion

Through my work with Static Saze, I aimed to elevate the company’s visual identity across various mediums, from digital platforms to physical collateral. By infusing the design elements with the essence of stability and power, I helped create a cohesive and impactful brand presence that resonated with the company’s reputation as a leader in the structural design industry.